Search Marketing Strategy
Want potential customers to find your website on the search engines? Our dedicated Google AdWord Certified team can draw up a strategy that improves your visibility and optimises your site.
The first page of Google receives over 89% of your potential customers, so why not work to capture this market with your campaign? Our experienced and skilled team use their knowledge to optimise your site for the search engines but also appeal to your customers. We understand that Google values websites which are high quality and useful for customers, which is why we work had to make sure that your site is attractive to both.
Using our technical knowledge we analyse how search engines work and how your potential customers use them in order to create a successful SEO campaign which works for your business. Keeping your customers and target market in mind at all times, we can analyse and select the most profitable search terms for your company whilst making sure that your website complies with search engine regulations. With understand that building a strong and varied collection of links and optimising your meta data can help your site rank higher in the SERPs, which is why we use our technical understanding of the search engines to help draw up a Search Marketing strategy which can help you site reach its potential.
Google AdWords is one of the most effective methods of encouraging visitors to your website and our certified specialists have the experience and knowledge to make sure this platform is working at its best for your business. Our Google AdWords Certified team can set up and structure your account, carrying out research and analysis into keywords that will work to boost your campaign. We are dedicated to getting you the results you need, striving to increase conversions, improve ROI, and ensure we use high quality and high performing ad copy. We regularly monitor your search query reports to expand your campaign, and adjust bids and split test to get the most of your Google AdWords account. Throughout your campaign, your dedicated Google AdWords Qualified account manager will be on hand to advise and discuss.
We use our experience in the industry to draw up a strategy which will work best for your company. From creating content to managing your brand reputation, we understand the methods which will enhance your business and generate organic traffic to your website. We understand the need for high quality content from website copy to press releases, and the growing need for social network integration, and use our experience to measure how these methods can impact on your campaign. We will then put together a strategy which helps your site naturally rank higher in the SERPs and makes you visible to potential customers.
We keep you up to date with the latest developments in your campaign, providing you with regular reports on its progress. These reports are designed to be as clear as possible, helping you to see all the work we’ve carried out, and your dedicated account manager is always on hand to discuss your report.
We want to make sure you’re investing your money in the right way, which is why we carry out regular and extensive PPC audits to analyse the performance of your accounts. Your experienced account manager is available to discuss the audit, and make any suggested changes to your campaign to improve your site’s visibility and the campaign’s focus.
As with all of the work we carry out, we will provide you with regular reports into your campaign, as well as suggest any changes which could have a positive impact on its success.
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It has been delightful to work with a company that clearly takes a great deal of pride in what they do and demonstrate a clear passion for both what they do and for delivering results for their clients’ campaigns.
It is refreshing to work with an agency that delivers results, communicates well and are at the top of their game! Absolute Digital Media receive my highest recommendation and I look forward to our continued work together.
The team are extremely competent and helpful, taking on suggestions and focusing on areas key to us. Suffice to say I am very pleased with the professionalism and the high standard of work carried out for us.